FUSE Branding

Ask: Create branding for the Fred Jones Museum of Art's 104th Student Show.

Product: Fuse. A celebration of the fusion of elements in the creation of art.





The logo came out of the idea that certain when shapes and colors are fused together, something new is created. Or for the art junkies out there, Gestalt.

I was selected as finalist for the competition and presented twice to various visual communications faculty and Fred Jones directors. All this for it being my first and only time to take a visual communications class. 




A goal for the branding was for it to also be seen in movement, so the full fusion could easily be seen. This would be a Facebook banner.